Bully released their ace latest album ‘Losing’ last year and now they’ve aired a video for ‘Focused’.
The animated clip is set against stark plain backgrounds and mixes together a few elements on the screen at any one time. From faces without heads to running legs, dripping taps and huge dogs peeing on castles, it’s simple but also a bit surreal.
Director Rozalina Burkova said the video is “loosely based on the theme of coming of age and the ups and downs friendships and relationships”. Alicia Bognanno continued: “I let Rozalina take the reins on this one. I am a huge fan of all her animation work and wanted her to do what she felt was best for this video”.
Bully are set to head out on a UK tour in May, taking them from Birmingham to London’s Moth Club. Tickets are on sale now.
Last year we caught up with Bully to talk all about ‘Losing’. Catch up here.
Watch the video for ‘Focused’ and see all of Bully’s upcoming UK tour dates below.
09 Birmingham, Sunflower Lounge
10 Sheffield, Picture House Social
11 Liverpool, Buyers Club
14 Leicester, Cookie
15 Cambridge, Portland Arms
20 Leeds, Gold Sounds
21 Glasgow, Hug and Pint
22 Edinburgh, Sneaky Pete’s
24 Newcastle, Think Tank?
29 Guildford, Boileroom
30 London, Moth Club