​Partybaby: "Call everyone you fucking love. This shit could stop at anytime."

Neu Partybaby: “Call everyone you fucking love. This shit could stop at anytime.”

LA’s PARTYBABY have just two songs and one clear idea - to be the most fun, excitable band on the planet.

Few groups start out by attempting to write pop hits for Christina Aguilera. But there isn’t an awful lot about PARTYBABY’s early existence that seems especially normal. Noah Gersh and Jamie Schefman were getting sick and tired of doing music. Gersh used to be a member of Portugal. The Man, while Schefman had spent life as a producer and engineer, most notably on 30 Seconds to Mars’ past two records. They built themselves a “nice but shit little studio” in Los Angeles, and set about rediscovering enthusiasm for their day jobs.

“We’d both become pretty cynical. It’s a dicey thing to play music professionally, especially when it’s something that’s incredibly therapeutic. You run the risk of it turning into something that’s also causing you strife, and that’s what we’d reached,” says Gersh from his backyard. The potential Aguilera gig wasn’t a dream come true, or some genie in the bottle. “They put out feelers to five thousand musicians!” guesses Schefman, and his wild estimation probably isn’t far off. They “slaved away” at this draft track, to the point where they were climbing up the walls. Rage gave birth to ‘Your Old Man’, one of two balls-to-the-wall punk songs to PARTYBABY’s name. “Made up, on the spot. It was like ‘Ok cool - that’s our band,’” remembers Gersh.

“The disenchantment that we felt from that grind is what led to the start of the band,” confirms the afro-sporting Schefman.

Once PARTYBABY was set in motion, both members were intent in regaining their lust for life. “I wasn’t happy,” admits Gersh. “And the only reason for that was music. And that’s scary as fuck, because that’s how I know how to cope in the world. I was about to go to fucking culinary school or something. And then we started making this record, and thank god. I genuinely do believe that in one way or another, I’m going to be playing music for the rest of my life and that’s what I’m supposed to be doing. This project came along at literally the last moment it could have happened. And it kept me on that track.”

Tragedy and strife haven’t been far away from Gersh, especially recently. A “very good friend” of his was tragically killed in The Bataclan, when Paris was struck by terror attacks. Speaking just a couple of days later, he’s come to a refined conclusion. “The only thing that I’ve been able to take away from it: Call everyone you fucking love. Go have dinner with your parents. This shit could stop at anytime.”

PARTYBABY’s aim, in effect, is to capture a spirit and energy that only music can provide. “The only way you can fight off the fucking insanity happening around you is to try and be as positive as you can, and to hug the fucking people that you love. If we can make PARTYBABY that, then I can get behind it,” declares Gersh. “If we can in any way help anyone feel happy for a second of their day, then I think it’s enough to keep me going. I think the world needs some fucking medicine.”

"I was about to go to fucking culinary school or something. And then we started making this record, and thank god."

— Noah Gersh

So far, they’ve struck gold. Debut track ‘Everything’s All Right’ is an aggressive barge through the door. Comparisons abound, from FIDLAR to Weezer to even the faint touch of Tobias Jesso Jr., who also happens to be Gersh’s roommate. It bottles up a spirit that can’t be replicated by default. It requires two guys, clearly at the end of their tether, to suddenly reach an epiphany. Now there’s big plans. They’re coming to the UK in 2016, and a full-length’s been finished for months. The live game sounds ambitious. “There was going to be a Japanese anime bass player. We were going to have loads of screens up on stage and she was going to jump in between all the screens,” enthuses Gersh.

“It turns out that’s a little difficult to apply,” admits Schefman.

One step at a time. PARTYBABY might be relative nobodies at this stage, but they have everything in their power to take over.

Read More

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Stay Updated!

Get the best of DIY to your inbox each week.

Latest Issue

2024 Festival Guide

Featuring SOFT PLAY, Corinne Bailey Rae, 86TVs, English Teacher and more!

Read Now Buy Now Subscribe to DIY