Get Excited About... Thom Yorke’s mysterious white label could contain just about anything

The internet is too full of people being cynical. Screw that. Sometimes music just makes us run around in dizzy circles - so pumped we need to get it out there. ‘Get excited about…’ is unashamed arm waving giddiness, because honestly, sometimes it’s worth it. Catch-up with why DIY thinks Charli XCX’s new album will make her the best pop star in the world.

Thom Yorke could post a cat .gif and the world would weigh up its potential double meaning. Ever since the sudden release of ‘In Rainbows’ - on a pay-before-you-buy scheme, announced just days before it came out - loyal fans have been second-guessing Radiohead’s every move. ‘The King of Limbs’ came out and within minutes fans were speculating about a potential second part because - and this is the sum of it - the artwork portrayed a tree and trees have branches and part 1 must just be one of the branches, right? RIGHT?

This one’s a bit more serious, though. Thom’s not just going to put a photo on Tumblr of a mysterious white label for no reason (or is he?!). Said photo won’t get posted by Nigel Godrich at the same time, just because. And said photo won’t also contain a glimpse of Stanley Donwood’s ‘The Eraser’-style artwork for shits and giggles. Something’s stirring.

Let’s get that rumour mill in full motion, then. It’s in need of a new lease of life, so together we’ve sat down, weighed up all the clues, dug back through the hearsay archives and come to some very reasonable conclusions (some less so) about what to expect.