Lana Del Rey - Love

“Look at you kids, you know you’re the coolest,” Lana Del Rey announces on her return, and isolated on the lyric sheet, at least, you could be forgiven for dreading the possibility that she’s returned in the guise of yer da trying to emulate Steve Buscemi’s 30 Rock cameo. But then again, ‘Love’ isn’t quite what meets the eye, in many ways.Isolated plunks, Lana Del Rey’s mournful vocals, and darkened licks of cigarette smoke lead the way, a deceptively straightforward melody cloaking lyrical content that seems to strike a particular chime with current events. “The world is yours and you can’t refuse it,” she says, addressing hordes of anonymous kids, carefree in love, and innocent to all the evils of the world. “That don’t mean that you should abuse it,” she adds, pointedly.Cast a quick eye across the world, and observe the man-children currently running amock through the White Houses and Westminster, and it’s clear to see that beneath this song’s initial simplicity, Lana’s giving something of a warning about the consequences of forgetting about ‘Love,’ too.