With fifth studio album ‘Ultimate Success Today’ set for release on 17th July, Protomartyr are sharing new track ‘Michigan Hammers’ as a fiery example of what we can expect.
The accompanying video was directed by Yoonha Park and is built entirely of found stock footage. “This video is a retelling of a well-known Michigan folk tale that describes timeless themes of greed, power, death and rebirth and nothing short of the conflict of good and evil,” Yoonha explains.
“Couldn’t make a ‘proper’ video due to the miasma. So why not make one using what tools remain?” Adds singer Joe Casey. “That’s sort of what ‘Michigan Hammers’ is about I think - building with rubble. It’s probably about that and mules, syndicates, too many parking lots, camaraderie, the ideal happy hour, failure, and takin’ what they’re givin’ ‘cause we’re workin’ for a livin’ until we start takin’ it to the streets. Or something like that.”
Have a watch below.
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