Streaming wars

Apple VP says they have “a bit of homework” to do with improving Apple Music

Streaming service launched back in June.

Apple VP says they have “a bit of homework” to do with improving Apple Music

Apple admits it’s still making improvements to its Apple Music service, which launched back in June.

iTunes Vice President Oliver Schusser told The Guardian the company intends to do “a bit of homework” after receiving feedback for the service, which aims to take on giants Spotify, Deezer and Rdio.

“There’s a lot of work going into making the product better. Our focus is on editorial and playlists, and obviously we have teams all around the world working on that, but we’re also adding features and cleaning up certain things,” he said.

Continuing, he added: “Apple Music Connect is growing big time with more and more artists connecting to their fans, but we still have a bit of homework to be done for the rest of the year… The product is always our priority, and we are getting a lot of feedback. Remember, this was a very big launch in 110 markets instantly, so we get a ton of feedback. We’re obviously trying to make it better every day.”

For many first-time Apple Music users, their three-month free trial expires in the first week of October, if activated from 30th June.

Tags: News,

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Stay Updated!

Get the best of DIY to your inbox each week.

Latest Issue

July / August 2026

Featuring Finn Wolfhard, FLO, Jungle, Mystery Jets and more.

Read Now Buy Now Subscribe to DIY