Premiere

Vienna newcomer James Hersey gets reflective for ‘Miss You’ video

Hersey’s dizzying electronic pop matches up with a surreal new clip.

Vienna newcomer James Hersey gets reflective for ‘Miss You’ video

For the unacquainted, James Hersey is a Vienna-raised musician making quick fix, complex pop. In the last couple of months, his ‘Miss You’ single’s gone stratospheric. We’re talking 15 million streams or something silly like that.

Anyway, he’s backing up this ginormous success with a similarly smart video, directed by Schall & Schnabel in Berlin. Hersey even got involved in the editing process, so fair play. The clip finds him missing a certain someone, who appears ominously in reflective objects. Even as he tries to erase her from his mind, she appears in the shadows. Poor chap.

We’ve got the first play of James Hersey’s new video below.

He headlines London Kamio on 22nd November.

Tags: News, James Hersey, Premiere

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