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Sigur Rós Launch ‘Stormur’ Interactive Video
Instagram-users upload their own interpretations of the ‘kveikur’ track.
Icelandic expansionists Sigur Rós have launched a unique new video idea, by prompting fans to upload their own clips to help form the ‘Stormur’ video. Sorry, #stormur.
On stormur.sigur-ros.co.uk, fans’ clips go straight to the site. Well, we’re assuming clips have to be approved. Otherwise, y’know, things might turn ugly.
The track’s taken from ‘kveikur’, out now on XL.
Read DIY’s review of ‘kveikur’.
Watch the video develop here.
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