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J Mascis plays a cult leader for ‘Every Morning’ video
New clip also features The Shins’ James Mercer as one of Mascis’ beloved followers.

J Mascis isn’t shy to gaining a few followers - devoted ones at that - but his new video takes the biscuit when it comes to cult stardom.
The Dinosaur Jr. legend stars as a hippie-dippy, loved up leader, with hordes of doe-eyed so-and-sos following his every move. If you look closely, you’ll see The Shins’ James Mercer within this pack. Danger Mouse is probably wondering where he’s buggered off to - this explains it.
Fred Armisen stars in the video, which is airing on Funny Or Die. The track’s taken from J Mascis’ new solo album ‘Tied to a Star’.
Danny Jelinek directs the video, with Mascis making one convincing leader.
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