Sun Machine unleash a psych-pop storm with ‘The Loudest Of Them’

Grappling with modern immediacy and vintage haze, there’s a tug-of-war in everything Sun Machine put their name to. Previous singles have pinned this lot as spiritual successors to any number of classic psych-rock acts, but with new single ‘The Loudest Of Them’ - premiering below on DIY - they’re gunning straight for the top.

The Flaming Lips, UMO, Gengahr, Peace - the touch-points are clear, but there’s a confident voice that carries Sun Machine through. ‘The Loudest Of Them’ wraps itself in all levels of influence - from 60s pop, to 90s bagginess, to the bobbing waves of the River Thames, upon which the track was recorded - things are soon skyward, though, with a clear dedication to gut-punching melody and a chorus that’d make even the hardiest chart-botherer quake in their boots.

It comes ahead of a residency at The Amersham Arms in New Cross, south-east London, which’ll see the group stake monthly nights in the dingy bar’s back room from November 12th. Chart-reaching immediacy and a do-it-yourself, toilet-circuit approach - Sun Machine’s heady cocktail is an impressive one. Stream ‘The Loudest Of Them’ below - it’s released on November 13th via their own label, Twin Egg.