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Formation have a swanky new interactive video for ‘Drugs’

It’s not an accompaniment for naughty activities - ‘Drugs’ is the name of the song, okay?

Formation have a swanky new interactive video for 'Drugs'

Formation are back, and they’ve brought ‘Drugs’ along for the ride.

No, not like that. That’s the name of their new single, alright? Produced by Leon Vynehall and Ben Baptie, it finds the Ritson brothers embracing their most clubland tendencies to date.

“’Drugs’ is about trying to adhere to the drugged-up, cocaine infused, London lifestyle, where it isn’t just about getting in but fitting in too, hence the first line: ‘I’m on the list! Where do I sign up?’” says frontman Will in a press release. “Musically it’s meant to reflect the euphoria and pounding, unrelenting rhythm of club culture.”

To accompany the pounding, anarchic percussion of the track, Formation have also shared a homemade, interactive video. It’s fairly bleak, to be honest. Check that out below, and catch up with our Class Of 2016 chat with Formation.

Tags: News, Formation

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