After sharing new track ‘Burning Bridges’ last month, Sigrid is now revealing the cinematic accompanying video.
Directed by Sophia Ray, Sophia notes, “The track explores the cathartic bitter-sweet nature of cutting out a destructive relationship from your life, and the video concept mirrors this theme in a metaphorical way, working like a surreal ‘race’ between Sigrid and a mysterious character.”
“It was fun to make this video,” Sigrid adds, “it’s a very emotional song so of course we needed a video that reflected that energy with running, dancing, and chasing. It was the first time I did some light acting which was very exciting and definitely something I want to do more.”
Watch the video now below!